Join the OCA's Breaking the Chains Campaign

Mike.Delponte — Tue, 16 Oct 2007 11:20:44 -0400

As always, at Conscious Lifestyle we like to think about making change on the individual and institutional levels. How can we get students and schools involved with this initiative?

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"The Organic Consumer Association's Breaking the Chains Campaign is focusing consumers' attention on how each purchasing decision can lead to a safer, greener, and more equitable society. Millions of green minded consumers around the world have broken the chains of corporate control in their own lives, by supporting organic, Fair Made, and locally produced products and businesses. It is time for these individuals to come together as a single voice read more »

Consumer Rights Victory: Activism Leads to Reforms at Kellogg

Mike.Delponte — Fri, 05 Oct 2007 09:46:39 -0400

The Organic Consumer Association (OCA) reports:

"Caving to the threat of a lawsuit over the company's marketing practices, Kellogg has announced a new sweeping policy that will shift the company's nutritional guidelines and set a new standard for the food industry. Under the new guidelines, all products marketed to children under the age of 12 must contain a maximum of 200 calories, 2 grams of saturated fat, 230 milligrams of sodium, 12 grams of labeled sugar and 0 grams of labeled trans fat per serving. Currently, 50 percent of Kellogg products marketed to children fail to meet their new criteria. The company says implementation will begin immediately. Twenty-seven percent of Kellogg's advertising budget goes to marketing to children under the age of 12."

To read the whole story, go to the OCA web site. read more »

Organic Consumers Association

Join the OCA's Breaking the Chains Campaign

Consumer Rights Victory: Activism Leads to Reforms at Kellogg